Vision One Research is a leading UK market research agency providing high quality business and consumer research with offices in London and the North West (Liverpool). Our specialist services include focus groups, eye-tracking, hall tests, online and telephone surveys.

Whether your interest is in measuring or tracking your advertising or marketing performance, evaluating new products ideas or simply to measure customer satisfaction, then we can help!

LATEST NEWS:

How Qualitative Research Can Help You 07 May 2015

Qualitative research and techniques have many uses for businesses and decision-makers looking to deepen their understanding and knowledge. In particular;  To uncover thoughts and ideas that shed new light or a fresh perspective - To develop hypotheses that could be used for quantitative testing (e.g. relevant questions, range of responses)To understand how the customers think and feel and the...

Qualitative research and techniques have many uses for businesses and decision-makers looking to deepen their understanding and knowledge. In particular;  To uncover thoughts and ideas that shed new light or a fresh perspective - To develop hypotheses that could be used for quantitative testing (e.g. relevant questions, range of responses)To understand how the customers think and feel and their perceptions that drive or influence behaviourTo access subconscious thoughts and processes To capture the language and imagery used to describe and relate to a product, service, brand, etc.To explore perceptions of marketing/communication messagesTo follow up information obtained from quantitative surveys to better richer and deeper understanding and meaning of the dataTo share thoughts and ideas that can lead to developing new products and servicesTo determe consumer language To study emotions, attitudes and beleifs on wide range of societal issues and public affairs Vision One's team of expert qualitative research experts, headed up by Victoria Wood and Tony Lewis would love to hear from you about your research needs - Call us on 0203 693 3150 or email us at mail@visionone.co.uk
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  • tui
  • sealy
  • lucozade
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