Quick links: Business Research Customer Satisfaction Employee Research Focus Groups Online Surveys Start Ups & SME Research
Business Market Research Company and B2B Research
We specialise in helping companies to enter new markets, to build their strength and positions within markets, to create new brands, to measure and improve customer (or employee) satisfaction , to target and segment markets more efficiently, to develop new products or even test the effectiveness of any marketing or advertising campaign. As part of our business and B2B research services, we have worked across many/most business sectors, from business services, financial services, training, manufacturering and not for profit organisations including charities and local government.
Start-Up Business Research
If you are just starting up a new business, we offer a range of products and services to help start-ups or the development of new business ideas, including: Product or service feasibility/demand, idea refinement and concept testing, Pricing research, Competitor analysis, Retail location planning or we can help with your Business plans and Marketing strategy.
Employee Research
Employee surveys are an important part of any HR professional's toolkit. But low response rates can make running them in-house a real chore. Staff surveys are time intensive and involve: design and distribution, chasing up responses, data entry, analysis and reporting. And if you want management buy-in, then your surveys need to be high quality, credible and impartial. We can work with you using your existing employee attitude survey questions or by developing new ones to identify your overall people management strengths and weaknesses. We have numerous methodologies we can deploy - including: paper, telephone, online and email surveys and even IVR (TotalRecall) - or a combination of any of these. We also offer qualitative depths and groups to dig deeper into issues you may wish to investigate. We also provide you with compelling reports and presentations highlighting overall levels of employee engagement and dissatisfaction, uncover the causes and recommend the best solutions.