From the evaluation of a single free standing display unit (FSDU) to the monitoring of purchasing behaviour across the store, we can provide detailed and direct answer to marketing and retail management questions with in-store video analysis.
Combining full in-store video capture and advanced business intelligence data analysis techniques, in-store video provides consumer insight, objective conclusions and a basis for management decisions on:
- Customer store experience, demographics, missions
- Store performance metrics (conversion, spend etc)
- Promotional effectiveness
- Customer service optimisation
- Store layout and product placement
for demonstration or further information.