i-Vision utilises the latest in mobile eye-tracking technology for evaluating web design and a wide range of usability testing for new technologies - such as laptops and mobile phones where instruction manuals or trial and error are important. Usability and development testing is a critical in ensuring that customers can easily navigate and use your site to maximise sales.
Usability testing or testing user experiences involves watching typical customers attempt to complete realistic tasks on your website, application or product. This will help you to:
- Increase your site traffic, sales & conversion rates
- Improve customer satisfaction
- Raise customer brand loyalty
Our computer i-Vision technology combined with in-depth interviewing helps you explore how users attend and absorb information on the page, use mouse clicks and provide clear recommendations on how to improve the customer experience. For more information please contact us or download our eye-tracking brochure.
